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Yes, Designers: You can make automation work for you, not against you
Graphic designers around the world are wildly enthusiastic about the fact that textile design is truly having a moment in 2020. From London to Paris to New York, bold and unique designs and prints are walking every fashion runway; while colorful and creative interior design is dominating the world of furniture and home decor.
Media platforms are awash with the work of creative textile designers around the world, creating a highly-networked marketplace for design work that did not exist a mere decade ago.
Everyone can agree that while we love an eye-dazzling textile creation, it takes a lot of work on the part of a very talented textile designer to achieve the end result. Sadly too often, however, the technological needs of modern designers fall by the wayside. While there is indeed a very heavy focus on automation in many aspects of textile and soft goods manufacturing, most of the time, this focus is on final stages of production, only. Designers can, however, benefit immensely from automation at the very beginning during the design process, as well.
ART AND AUTOMATION
Two terms that many people do not necessarily think go hand-in-hand are art and automation, but they absolutely can -- and do! -- coexist in harmony. There is a huge amount of respect in the industry for the romance of creating something by hand, and the fine art of bringing colors and patterns together in new ways. Coexisting alongside the romance of art is the science and technology of bringing it all together on a larger scale that makes great design more accessible.
Additionally, automation only increases the importance of the human graphic designer; algorithms, computers and AI will never be able to replace the soul of one’s creative muse. When a designer inspects a virtual sample or creates a 3D rendering of a piece, the artist’s heart is embedded within it.
STAY CREATIVE WITH THE BENEFIT OF AUTOMATION
Automation does not have to be the enemy of creativity. By harnessing the best of automation, creative-minded folks can incorporate automation as another tool in our toolkits. When designers reduce the amount of time spent on processes that can be automated, it allows them even more time to focus on what they love. AccuMark February 2020 takes the needs of graphic designers and visual thinkers into mind -- and through enhanced automation benefits, allows designers more freedom to experiment, create, and produce.
AccuMark Image Edition is now far more powerful with the addition of 3D. By being able to automatically see how your images render on a fully-realized virtual piece, you can spend more time focusing on perfecting the visual impact of your designs and less time worrying about mistakes during production. You can also achieve a more complete representation of your work by adding 3D accessories in AccuMark 2020 -- at the push of a button. Objects like buttons, zippers and other accessories can change the look and feel of your designs completely, so adding these accessory representations early in the design process can help you get a completely realistic sample to work with more quickly.
WORKING WITH COLORWAYS
With the February 2020 release, graphic designers finally have the ability to assign different fabric colorways to one model -- a benefit no other tool can offer. Additionally, by storing all surface design variations within one model, designers no longer need to store a separate copy of the model for each fabric used. As a designer, this means I can automatically update and adapt to production changes more quickly, and also provide clear visual instructions to production teams charged with carrying out my vision -- keeping my artistic integrity intact.
This enhanced communication is also available for use in 3D simulations in the February release, reducing the need for physical samples, and allowing designers to work in a more sustainable, environmentally-friendly fashion.
THE IMAGE LIBRARY: AUTOMATION WORKING FOR YOU, NOT AGAINST YOU
Linked images in the image library in AccuMark February 2020 reduce the file size for AccuMark data, and can facilitate automatic artwork changes across multiple models. Equally important is the visual feedback offered in AccuMark Explorer, eliminating the need to review files in separate graphic programs to identify the color space, size and resolution.
Your images can be added and modified directly on the 3D simulation within the new release as well, automatically updating the production 2D data. This is automation working *for* graphic designers, not against.
ACCURACY MEETS ARTISTRY
By considering the needs of creatives, AccuMark’s February 2020 release allows us to go deeper artistically while also reducing error and cost. Read more about the latest edition of AccuMark here, and stay tuned for an upcoming webinar on all the new features.